Microsoft will buy LinkedIn for $26.2 billion in its
biggest deal, combining the software giant's business-productivity tools with
an online network of 433 million professionals.
For Microsoft, the deal will help it in its mission of
trying to keep services like Outlook e-mail relevant enough that customers
won't want to leave it for competitors such as Google's Gmail.
For LinkedIn, the opportunity to tap Microsoft's
customers, including the 1.2 billion users of its Office suite of business
software, could help it jumpstart growth, which has slowed in recent quarters.
"The professionals of the world can benefit in
terms of getting their work done," said Microsoft CEO Satya Nadella, who
has been trying to reinvigorate the once-lumbering company since taking over in
February 2014, in a phone call.
"The Venn diagram is pretty big," he said,
meaning the overlap of customers of both companies, although he didn't give a
precise number.
He gave an example of a customer walking into a meeting
scheduled on a Microsoft Outlook calendar integrated with LinkedIn, receiving
notification that one of the people in the meeting went to college with a
colleague.
"The future of productivity is around people,
identity and data and the relationships between the them," said Matt
McIllwain, a portfolio manager at Madrona Ventures. "Microsoft is buying
LinkedIn for the opportunity to leverage these capabilities and combine them
with Microsoft's strong but complementary assets in those three areas."
The offer of $196 per share represents a premium of
49.5% to LinkedIn's Friday closing price.
LinkedIn's shares soared 48% to $194 in early New York
Stock Exchange trading and Microsoft's shares were down 4%.
Reid Hoffman, chairman of LinkedIn's board and the
company's controlling shareholder, said the deal has his full support.
"I have always had a great admiration for
LinkedIn," Nadella said in a video on Microsoft's Web site. "I have
been talking with Reid and Jeff for a while ... I have been thinking about this
for a long time."
Jeff Weiner will remain chief executive of LinkedIn,
reporting to Nadella. In a phone call, Weiner said LinkedIn would remain its
own entity in the way that YouTube is relatively independent from parent
Alphabet or Instagram from parent Facebook.
Microsoft plans to speed-up monetisation of LinkedIn by
growing individual and organisation subscriptions as well as targeted
advertising, it said.
Despite the rich premium paid by Microsoft, LinkedIn is
selling for well below its peak of more than $270 per share in 2015, but a weak
forecast earlier this year sent its shares tumbling amid slowing online ad
revenue. LinkedIn went public in 2011 at $45.
"[LinkedIn] is a great business, even though the
company stubbed their toe back in February," said Ivan Feinseth, analyst
at Tigress Financial Partners. "It's a premium company and it deserves a
premium valuation."
The deal, which won the unanimous support of both
boards, is expected to close this year, the companies said.
Microsoft said it would issue new debt to fund its
acquisition.
After the deal, which will require approval from
regulators in the United States, the EU, Canada and Brazil, LinkedIn will
become part of Microsoft's productivity and business processes unit, the
companies said.
IT Web
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